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Tuesday, 7 March 2017

Career Guest Post: Working as a Social Media Manager at The Fashion Retail Academy

Name: Chloe Blake


Industry: Fashion

Job Title: Social Media Manager at The Fashion Retail Academy

Chloe Blake

Brief description of job role and industry:


My role includes managing all of the FRA's social platforms, assisting with events, creating direct mail campaigns, advising on fashion courses + careers, managing all general queries relating to the FRA, speaking to our alumni students, blogger outreach and much more.

An average day consists of...My day will normally consist of catching up on emails first thing over a matcha latte, checking our applications to see what courses need focusing on promotion wise, schedule social media posts, read the latest fashion news, see what's happening around the academy in search of content for our social media, meeting with potential students at the FRA showing them around or helping out at our open days!

Career progression:


My role is incredibly varied and there's lots of scope within the role which is great. I really enjoy the blogger outreach + social media aspects of my position so would love to continue with this further down the line.


Qualifications/experience required:


I actually studied at the Fashion Retail Academy and completed our L3 Fashion Retail course. It gives a great overview of Styling, Marketing/PR, Buying + Merchandising, Visual Merchandising, Fashion Retail, Customer Service, Fashion History etc. For the role that I do, I would suggest our Digital Marketing for Fashion course that launched this year!


Best tip to crack the industry:


When you are starting out in the industry absorb as much as you possibly can, always go the extra mile + take up any work experience opportunities that you get offered. Stand out!


Best thing about my job:


I love speaking to prospective new students about the AMAZING fashion careers that they can get into from studying with us. I'm so incredibly passionate about what the FRA has to offer and love to share it with the next generation of the retail industry! Another one of my favourite parts of my role is catching up with our alumni students to see how they are getting on in their new careers.


Worst thing about my job: 

Oooo it has to be anything finance/purchase order related. Seriously NOT FUN. 

Find Chloe here!

Facebook - Loco For The Coco
Instagram - @chloeislocoforthecoco
Twitter - @locoforthecoco
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